I learned a great new term on Friday. Money scripts. No, it has nothing to do with the burgeoning film…
Media Training for Mad Men: How The DeVilling Group Would Handle Don Draper
Here at The DeVilling Group, we love the television show Mad Men. The fictional account of a 1960s ad agency…
One Question LeBron’s Handlers Forgot to Ask
Okay, I admit it…I watched the LeBron James “The Decision” special on ESPN. There was no Detroit Tigers game to…
Pitching the Media: Know When to Hold ‘Em, Know When to Fold ‘Em
As an avid poker player, I’ve been studying Texas Hold ‘Em for several years. Yes, I’ve read Doyle Brunson’s book.…
Sorry Big Apple. Detroit is still the King.
Without question, the New York show is one of the best in the world, and being the center of the…
DeVilling, Wieme Named to Michigan High School Sports Hall of Fame Class of 2010
No they weren’t…are you kidding me? Mike sat the bench for the better part of three basketball seasons and Dave…
PR vs. the Super Bowl…a cost comparison
Like most red blooded American, I love Super Bowl Sunday. Great football, great food, and more often than not, great…
Wieme Weighs in on Wilson
Dave Wieme, executive vice president and creative director at The DeVilling Group (and former director of strategic communications for Palace Sports & Entertainment) wildly speculates on where his former boss, Tom Wilson, will end up. Wilson resigned from PS&E last week, sending a wave of rumors and predictions about the fate of PS&E and what Wilson will do next.
The “Nerd” Gets It…Snyder Campaign Communication Likely to Break Through
The election for state governor is a ways away, and I certainly haven’t decided on a candidate yet. But, in…
What I hope My Grandkids Learn in College
Harvard, June 5, 2039… “Can anybody tell me why today is such an important day in history?” The professor scanned…